Research on the Impact of Green Innovation on New Ventures Performance


Xiaodan Luo, Niyom Suwandej


ABSTRACT:

This article discusses the impact of green innovation on New Ventures performance. The results show that the green innovation strategy is significant Positive effect on corporate economic performance.

KEYWORDS: Green innovation; New Ventures Performance; Environmental Strategy

DOI: 10.62788/FbrGv8i

PUBLISHED IN: ICCMETS Conference Proceedings 2023

DATE OF CONFERENCE: July 25 - 27, 2023

CONFERENCE LOCATION: Osaka, Japan

PUBLISHER: EDUCATION STUDIO (THAILAND) CO., LTD.

ELECTRONIC ISBN: 978-616-7901-69-5


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